Corporate Headshot Style Guide · Sees The Day Photography

Sees The Day Photography · Client Preparation Guide

Corporate Headshot
Style Guide

Everything you need to know to arrive confident, camera-ready, and looking your absolute best for your professional portrait session.

Headshot
¾ Body
Full Body

Your Session

Understanding Your Three Shot Types

Your session includes up to three distinct portrait formats. Each has a different purpose — and different wardrobe considerations.

Primary

Headshot

Collarbone and up. LinkedIn, website bio, and email signature. Every detail of your collar and neckline will be clearly visible.

¾ Body Shot

Waist and up. Showcases your full outfit — jacket, blouse, belt, watch. Ideal for speaking bios, press features, and team pages.

Full Body Shot

Head to toe. Your complete look including trousers, dress or skirt, and footwear. Every element of the outfit matters here.

Backdrop & Colour

Choosing What to Wear for Each Background

Your backdrop colour is one of the most important wardrobe decisions. Confirm your backdrop with me before finalizing your outfit.

White Backdrop

Wear mid-tones and jewel tones — navy, charcoal, burgundy, forest green. Avoid pure white tops. Dark colours create strong, flattering contrast.

Black Backdrop

Mid-tones work beautifully. A white or cream top can look elegant. All-black outfits can blend — add a coloured accent like a tie or scarf.

Grey Backdrop

The most forgiving backdrop. Neutrals, navy, camel, and jewel tones all photograph beautifully. Avoid matching grey tones to the backdrop.

Golden rule: Never match your outfit colour to your backdrop. You want to stand out, not disappear into the background. Bring multiple options and we will choose together on the day.

Colour Strategy

Colours That Photograph Beautifully

Stick to the mid-tone to jewel-tone range. These colours are flattering, timeless, and read as polished on camera.

Navy

Classic & powerful

Charcoal

Sophisticated

Burgundy

Confident & warm

Forest Green

Grounded & fresh

Camel / Tan

Warm & approachable

Slate Blue

Calm & trustworthy

Taupe

Timeless neutral

Champagne

Elegant accent

Deep Red

Bold statement

Dark Brown

Use as a layer

Avoid These Colours

Neons · Bright pastels · Yellow-greens · Mint green (reflects onto skin) · Pure white as a top layer

Pro Colour Tip

A bold accent colour in a tie, scarf, or earrings is the safest way to add personality without overwhelming your face.

Wardrobe Guide

What to Wear

Business casual means polished and approachable — tailored, clean, and industry-appropriate.

For Him

The Classic Look

A tailored dark suit jacket or blazer over a crisp dress shirt. French blue, purple, or soft grey shirts paired with a charcoal or navy blazer are universally flattering on camera.

Business Casual Option

A well-fitted button-down shirt with an optional blazer or casual jacket. A collared shirt paired with a V-neck sweater reads as approachable yet professional.

The Tie Question

Bring 2–3 tie options. A solid red or jewel-toned tie draws the eye in small profile photos and adds a polished, “finished” quality. Solid colours or very subtle patterns work best.

Full Body Considerations

Well-pressed trousers in navy or charcoal, a leather belt, and clean polished shoes complete the look for waist-down shots.

For Her

The Blazer Approach

A well-fitted black or navy blazer is the most dependable headshot look. Pair with a neutral blouse or simple camisole. Works on all backdrop colours.

The Sheath Dress

A solid-colour sheath dress in navy, grey, or black is a clean, polished option. Pair with 3/4 or full-length sleeves for the most flattering arm coverage on camera.

Necklines That Work

V-necks and scoop necks frame your face beautifully in the headshot crop. Avoid high crewnecks, which can visually shorten the neck. Avoid sleeveless without a layer.

Layering Strategy

Darker layers over lighter ones. A blazer or structured cardigan should be darker than your blouse. Avoid shoulder pads — they read as boxy and wide on camera.

The Rules

Headshot Do’s & Don’ts

Compiled from professional headshot photographers across North America and the UK — the consensus is clear on these points.

Do This
Wear well-tailored, fitted clothing. Clothes should follow your body’s natural lines. What fits well in real life always photographs better than your favourite (slightly baggy) piece.
Bring at least 3 outfit options. Different colours, jacket on and off — options give us flexibility to find what works best on the day.
Steam or press everything the night before. Wrinkles are very difficult to remove in post-production. Pack in a garment bag and arrive in it or change at the studio.
Choose solid colours as your foundation. Solids keep the focus on your face. If you love prints, layer a solid blazer over a subtle print.
Dress for your industry and ideal client. Ask: what would I wear to meet my most important client? That is your headshot outfit.
Wear your glasses if you wear them every day — they are part of who you are. Clean the lenses thoroughly before your session.
Lighter layers go underneath darker ones. A dark blazer over a lighter shirt creates slimming, flattering depth on camera.
Avoid This
Busy patterns, large prints, and tight stripes. They distract from your face and can cause optical distortion (moiré effect) on camera. Polka dots and pinstripes are the worst offenders.
Neon colours, pastels, or yellow-greens. These can reflect onto your skin and affect your skin tone. They also pull attention away from your face.
Logos (unless your own company’s). Third-party branding is distracting and dates the photo quickly.
Shiny or clingy fabrics. Velvet, thin polyester, and sparkly materials highlight every bump and crease. Matte, structured fabrics photograph best.
Pure white as your only top layer. White blows out easily under studio lights and can reflect extra light onto your neck, making it appear broader.
Trendy or fashion-forward pieces that won’t stand the test of time. Your headshot should last 3–5 years. Classic, timeless choices are always the smarter investment.
Oversized statement jewellery. Keep accessories simple — small studs, a delicate necklace, a tasteful watch. Jewellery should complement your face, not compete with it.

“Your headshot is often the first thing a potential client sees about you online. With 93% of recruiters checking your profile photo first — and making a judgment in just 100 milliseconds — your outfit is not an afterthought. It is your first impression.”

Consensus of professional headshot photographers

Preparation

Grooming, Hair & Day-of Prep

The week before and morning of your session can make a significant difference in how you look and feel on camera.

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Haircut Timing

Schedule your haircut 1–2 weeks before — not the day before. This allows your cut to settle and gives you time to adjust if needed.

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Hydration

Drink extra water in the days leading up to your session. Good hydration visibly improves your skin’s appearance under studio lighting.

😴

Rest Well

Get a full night’s sleep before your session. Fatigue shows in the eyes and skin and is very difficult to correct in editing.

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Makeup

Aim for your everyday polished look — even skin tone, defined eyes. Avoid heavy, sparkly, or dramatic makeup as it reads as overpowering on camera.

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Shaving & Waxing

Do not wax eyebrows or thread the day of or day prior — redness is difficult to correct. Give it at least 2 days before the session.

🧴

Skincare

Avoid new or aggressive skincare treatments the week of your session. Stick to your usual routine. Peeling or redness is not easily fixable in editing.

The Details

Accessories & Final Touches

Accessories should frame and complement your face — not draw attention away from it.

Jewellery

Do: Small stud or drop earrings, a simple pendant necklace, a classic watch.

Avoid: Chandelier earrings, chunky statement pieces, or anything that catches light dramatically.

Ties & Scarves

Do: Solid colours or very subtle texture. A red tie is an excellent attention-grabber for small profile images like LinkedIn.

Avoid: Bold, busy patterns or novelty prints.

Shoes

Only relevant for full-body shots. Choose clean, polished footwear that completes your outfit. For women, even wearing heels for the session alone can add a confidence that shows on camera.

Your Preparation

Pre-Session Checklist

Use this checklist in the 48 hours before your session. Arriving prepared means more time in front of the camera — and better images.

  • Confirm your backdrop colour with me in advance
  • Choose 3 outfit options that work with your backdrop — lay them out side by side
  • Steam or press every piece of clothing and hang in a garment bag
  • Check clothing in bright light to test for sheerness or transparency
  • Pack a lint roller and a travel steamer in your kit bag
  • Drink 2L of water today and tomorrow — hydration shows in your skin
  • Schedule grooming appointments at least 2 days before the session
  • Get 7–8 hours of sleep the night before
  • Eat a full meal before your session — confidence reads better on a full stomach
  • Arrive 10–15 minutes early to settle, change, and relax before we begin

Visual Inspiration

Style Mood Board

Use these visual concepts as a starting point for your outfit planning. The goal is polished, approachable, and authentically you.

Navy blazer · White shirt · Men
Charcoal suit · Gold tie accent
Jewel tone blouse · Women
Aa
Neutral Tones
Camel · Taupe · Sand
Warm neutrals · Any backdrop
Light tones on black backdrop
Dark over Light
Layer Strategy

Slimming &
Professional
Layering tip · Forest green

For more visual inspiration, search “corporate headshot outfits” or “business casual headshots” on Pinterest.

Industry Standards

Dress to Your Industry

What reads as “professional” varies by sector. When in doubt, lean more formal rather than less.

Finance · Law · Government

Traditional and conservative. Dark suits, ties for men, formal blazers for women. Navy, charcoal, and black are the standards here.

Healthcare · Education · Non-profit

Approachable but polished. Blazers without ties, solid blouses, collared shirts. Warmer tones like camel and burgundy work well.

Tech · Start-up · Creative

More flexibility for personality. A fitted sweater, smart casual shirt, or a bold colour reads authentically in these sectors. Still avoid pure casual.

Real Estate · Consulting · Sales

Trust and confidence are your brand. Sharp business casual — blazers, pressed shirts, tailored pieces. A jewel-tone accent projects authority.

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A Final Note

Arrive as You.

The most important thing your headshot can communicate is confidence. Wear clothes you feel wonderful in, prepare well, and trust the process. A polished outfit in a colour you love, tailored to fit — that combination will always outperform the “technically correct” choice you don’t feel yourself in.

If you have any questions before your session — about what to wear, what to bring, or what to expect — please don’t hesitate to reach out. I want you to arrive relaxed, prepared, and ready to shine.

Sees The Day Photography
Corporate Headshot Style Guide
Prepared exclusively for our clients